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Free for students Creative Industries

AI in Cinematography

Free for students at art universities and creative programs, on request

eLearning · 15 hours Level: Intermediate Certificate of completion Romanian / English

About this Course

Artificial Intelligence is reshaping the creative industries. Technologies capable of generating images, video, sound, dialogue and entire narrative structures are becoming increasingly accessible to artists, filmmakers, performers and creative professionals. Rather than replacing human creativity, AI is creating new opportunities for experimentation, collaboration and artistic expression.

At the same time, these technologies raise important questions concerning authorship, originality, intellectual property, artistic identity and ethical responsibility. This course provides a structured understanding of how AI is transforming performing arts, film production and digital storytelling, exploring practical applications, emerging creative workflows and the governance considerations needed for responsible use.

What You Will Learn

  • Understand the foundations of artificial intelligence and its relevance to creative industries
  • Explore AI-assisted image, video, sound and content generation technologies
  • Apply AI tools to storytelling, artistic development and creative production workflows
  • Understand opportunities and limitations associated with AI-generated creative content
  • Evaluate ethical, legal and intellectual property considerations related to AI-assisted creation
  • Develop a responsible and informed approach to integrating AI into artistic practice

Course Structure 6 modules

Introduction to Artificial Intelligence & Creative Technologies
  • Key concepts: Machine Learning, Deep Learning, Neural Networks, Generative AI
  • Evolution of AI and its influence on artistic practice
  • Relationship between human creativity and algorithmic generation
  • Applications across performing arts and cinematography
AI-Generated Images, Video & Visual Storytelling
  • Visual content generation from text, image and multimodal inputs
  • Diffusion models and the principles of AI image generation
  • Fundamentals of prompt design for effective outputs
  • Video generation, storyboarding and narrative sequencing
Virtual Avatars, Digital Characters & Interactive Experiences
  • AI-driven character creation and virtual performer technologies
  • Voice synthesis, voice cloning and digital speech generation
  • Integrating virtual characters into performance, film and storytelling
  • Ethics of digital identity, authenticity and representation
AI-Assisted Storytelling, Script Development & Creative Writing
  • Large language models supporting storytelling processes
  • Idea generation, plot construction, dialogue and characters
  • Refining tone, style, pacing and narrative consistency
  • Collaborative human-AI workflows with creative control
AI in Sound Design, Music Production & Creative Governance
  • AI-assisted music generation, sound design and synthetic voice
  • Applications in film soundtracks, theatre and multimedia
  • Intellectual property, copyright and ownership questions
  • Ethical responsibilities and the future of AI in creative industries
Course Closing & Consolidation
  • Structured review of core concepts and technologies
  • Reflection on AI opportunities and challenges
  • Framework for responsible AI adoption in creative practice
  • Final assessment and personalised trainer feedback

Who It Is For

Artists, performers, filmmakers, content creators, educators, creative professionals, cultural organisations and individuals interested in understanding and applying AI within artistic and audiovisual environments.

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